Sustainable food packaging isn’t just good for the planet, it’s a smart business strategy.
In the era of growing environmental consciousness, businesses can no longer afford to overlook the importance of sustainability in their operations. This is particularly true when it comes to your food packaging practices.
With that in mind, here’s a few reasons to make the switch to sustainable:
Modern consumers are no longer exclusively driven by price; they’re increasingly aware and concerned about the environmental cost of their purchasing habits. More than ever, they’re seeking out businesses that prioritise sustainable practices and are often prepared to pay a premium for eco-friendly products, especially when it comes to their food. By adopting sustainable food packaging, your business will not only meet these consumer demands, but also distinguish itself against competitors in the market.
Governments are slowly but surely introducing regulations to curb plastic use and promote sustainable practices in the food industry. From 1 July 2022, the WA government banned businesses from supplying a range of disposable plastic and polystyrene food packaging items, such as straws, containers, cutlery and bags. By transitioning to sustainable packaging, you’ll ensure your business stays ahead of such regulatory changes and avoids potential penalties or disruptions.
Brand image & reputation
A commitment to sustainability can do wonders for your business’ image. It positions your business as a socially responsible and forward-thinking organisation. As mentioned earlier, customers are more concerned with environmental issues and by switching to sustainable food packaging, you’ll resonate with their values. You’ll stand apart from competitors that aren’t using eco-friendly packaging. This is also great for appealing to potential investors and partners who prioritise sustainability in their decision-making also.
Of course, the most significant benefit of sustainable food packaging is reducing your impact on the environment. By opting for packaging made from renewable, recyclable or compostable materials, your business will help to reduce waste, conserve resources and minimise its carbon footprint.
So, how can you make the switch to sustainable packaging?
First, evaluate your current practices and identify areas for improvement. Consider the lifecycle of your current packaging, from the source of materials to its disposal. Explore the different options available for your products, from recyclable and biodegradable plastics to plant-based or compostable packaging. For some businesses, it may be worth considering more innovative solutions, like edible or refillable containers. Ensure any changes you make are compliant, food safe and well-constructed. And be sure to let your customers know!
Profile Packaging has your solution
If you’re after eco-friendly food packaging for your business, we have the solution. Profile Packaging boasts a wide range of reusable, recyclable, biodegradable and compostable options for you to choose from. Explore our website or contact us for more information.